Sales Executive

Ideal Ceramics is seeking a results-driven Sales Executive to join its growing commercial team. This role is central to expanding the company's client base, driving revenue growth, and strengthening relationships with business customers across the ceramics and construction materials sector. You will be the face of Ideal Ceramics in the market, responsible for identifying new opportunities and converting prospects into long-term clients.

If you have a strong B2B sales background, a hunter mentality, and the ability to thrive in a competitive, target-driven environment, this is your opportunity to grow your career with one of Kenya's established players in the ceramics industry.

• Identify, prospect, and acquire new B2B clients including contractors, developers, interior designers, and hardware retailers.
• Develop and execute territory sales plans to consistently meet and exceed monthly and quarterly revenue targets.
• Conduct product presentations and demonstrations to prospective clients, articulating the value proposition of Ideal Ceramics' product range.
• Build and maintain strong, long-term relationships with existing clients to maximise repeat business and referrals.
• Generate qualified leads through cold outreach, networking, site visits, and industry events.
• Prepare and submit accurate sales reports, forecasts, and pipeline updates to management on a regular basis.
• Negotiate pricing, terms, and contracts in line with company guidelines to close deals efficiently.
• Collaborate with the operations and logistics teams to ensure timely order fulfilment and customer satisfaction.
• Monitor market trends, competitor activity, and customer feedback to inform sales strategy.
• Represent Ideal Ceramics at trade shows, exhibitions, and client meetings professionally.

• Minimum 4 years of proven B2B sales experience, ideally in building materials, ceramics, construction products, or related industries.
• Demonstrated ability to independently generate leads, manage a sales pipeline, and close deals from prospecting to payment.
• Track record of consistently meeting or exceeding sales targets in a competitive market.
• Ability to analyse client needs, craft tailored pitches, and solve customer challenges with appropriate product solutions.
• Strong negotiation skills with the ability to handle objections and close effectively without heavy discounting.
• Excellent verbal and written communication skills for client-facing engagements and internal reporting.
• Ability to manage multiple accounts and priorities simultaneously while maintaining attention to detail and accuracy.
• Proficiency in using CRM tools, MS Office (Excel, Word, PowerPoint), or similar sales management platforms.
• Self-motivated and able to work independently in the field while contributing constructively to team goals.
• Willingness to learn quickly, adapt to market changes, and continuously improve sales techniques.

The estimated monthly salary for this role ranges from KES 60,000 to KES 100,000, commensurate with experience and demonstrated sales performance. High performers may also be eligible for commission or performance-based incentives tied to revenue targets. Specific package details will be discussed during the interview process.

Ideal candidate: You are a tenacious, target-driven sales professional with at least 4 years of B2B sales experience, preferably in building materials or related sectors. You are comfortable working independently in the field, have a structured approach to pipeline management, and take pride in consistently delivering results. You are a confident communicator who builds trust quickly with clients at all levels.

Please do NOT apply if you have fewer than 4 years of relevant sales experience, have no demonstrated B2B sales background, are looking for a purely office-based role with no client-facing responsibilities, or cannot provide a verifiable track record of hitting sales targets.

Interested and qualified candidates should apply through the Ideal Ceramics official application channel or the job platform where this posting is listed. Ensure your CV clearly highlights your B2B sales experience, key achievements, and measurable results (e.g. revenue generated, targets exceeded). Applications should be submitted on or before 22nd June 2026. Only shortlisted candidates will be contacted for further steps in the recruitment process.