Field Sales Manager – Kabarnet

Solar Panda is a fast-growing solar energy company bringing affordable, clean energy solutions to rural households across Kenya. We are looking for a driven and experienced Field Sales Manager to lead our sales operations at our Kabarnet shop. In this role, you will be the engine behind a high-performing, commission-based field sales team, ensuring that households in the region gain access to life-changing solar products.

Reporting directly to the Area Sales Manager, the Field Sales Manager is a full-time, field-intensive role that combines team leadership, strategic planning, and hands-on coaching. You will be responsible for hitting shop-level sales targets while building a motivated and disciplined sales force rooted in the local community. Compensation includes a base salary plus a performance-driven commission structure.

• Recruit, onboard, train, and continuously mentor a team of commission-based field sales agents to ensure sustained performance.
• Develop and execute clear, localised sales strategies that align with shop targets and Solar Panda's wider growth objectives.
• Design and support lead-generation initiatives, including community activations, group pitches (e.g. chamas, churches, farmer cooperatives), and referral campaigns.
• Conduct daily monitoring of agent activity and sales progress, stepping in with targeted coaching and support where performance gaps emerge.
• Submit regular, data-driven sales reports and performance updates to the Area Sales Manager.
• Identify training needs within the team and coordinate with the HR department to schedule and deliver relevant capability-building programmes.
• Liaise with the local Shop Administrator to ensure field agents have adequate product stock available on a timely basis.
• Track market trends, competitor activities, and customer behaviour, providing actionable insights to management on a regular basis.

• Demonstrate at least 5 years of proven experience in sales or microfinance, with a consistent record of meeting or exceeding revenue targets.
• Show verifiable experience recruiting, managing, and motivating commission-based sales agents in a field environment.
• Exhibit strong leadership capability — able to set direction, hold agents accountable, and inspire a dispersed team toward shared goals.
• Apply strategic thinking to territory planning, customer segmentation, and competitive positioning in rural markets.
• Communicate effectively with diverse community groups, including facilitating group sales pitches and product demonstrations.
• Work independently in rural settings with minimal supervision while maintaining reporting standards and team discipline.
• Analyse daily sales data to make real-time decisions on agent deployment and pipeline management.
• Hold a diploma or degree in Sales, Marketing, Business, or a related field (added advantage).

Solar Panda offers a competitive remuneration package comprising a fixed base salary and an uncapped commission structure tied to shop performance. Based on industry benchmarks for field sales management roles in Kenya, the estimated monthly package ranges from KES 80,000 to KES 150,000 (base plus commission), depending on experience and target achievement. High performers consistently earn above the base through commissions.

• Base salary plus commission structure
• Opportunity to grow within a rapidly scaling solar energy company
• Field allowances applicable for territory coverage

This role is ideal for a seasoned sales professional who has spent meaningful time working in rural Kenya and understands the unique dynamics of selling to community-based customers. You thrive in the field, love building teams from the ground up, and are energised by tangible impact — helping families access clean energy. You are comfortable with targets, pressure, and daily accountability.

Do NOT apply if you have less than 5 years of direct sales or microfinance experience, have never managed a field-based sales team, or are unwilling to be based in Kabarnet and work extensively in rural areas. This is not a desk job — it demands daily presence in the field.

• Prepare an updated CV highlighting your sales achievements, team management experience, and rural field exposure.
• Write a brief cover letter explaining why you are the right fit for the Kabarnet market specifically.
• Submit your application through Solar Panda's official careers page or the job platform where this posting is listed.
• Shortlisted candidates will be contacted for an initial phone screening followed by a field interview.
• Only shortlisted applicants will be contacted. If you do not hear back within 3 weeks of applying, consider your application unsuccessful for this cycle.